Keeping Stakeholders Updated Monthly: The Board-Level Overview
•2 min read
Master the monthly reporting cadence with high-level summaries that track long-term goals, board metrics, and overall business health.
Keeping Stakeholders Updated Monthly: The Board-Level Overview
Monthly reports are your business's permanent record. They are used for board decks, investor updates, and long-term strategic planning. Because the stakes are higher, the formatting needs to be perfect.
The Purpose of Monthly Reporting
Monthly pulses answer: "Are we moving closer to our long-term objectives?"
- Track Big Goals: Focus on MRR growth, quarterly targets, and runway.
- Formalize Progress: Use these pulses as a historical archive of business health.
- Engage External Stakeholders: Investors and advisors often only need this high-level view.
Essential Components of a Monthly Pulse
- Historical Perspective: A 6-12 month view to show seasonality and growth cycles.
- Goal vs. Actual (Annual): How much of the yearly target has been achieved?
- Deep Insight Summaries: Use AI to synthesize a month's worth of data into three bullet points of action.
Formatting for Stakeholders
Monthly reports are often viewed on mobile or forwarded via email. They must be static and easy to read.
- Mobile-First Design: Ensure charts aren't cropped and text is legible.
- Permanent Links: Provide links to the interactive dashboards, but ensure the "pulse" contains everything needed for a quick review.
- Context is King: At a monthly cadence, "Revenue is up" isn't enough. You need to explain the external factors (market changes, seasonal shifts, etc.).
Eliminating End-of-Month Stress
We've all spent the first three days of a new month scrambling to get the numbers ready. With a Chartcastr pulse, the "Board Slide" is ready the moment the clock strikes midnight on the 1st.